Guides

Everything we've learned about image metadata — what to write, what to skip, and how to get through a backlog without losing a weekend.

How to add alt text in WordPress (and do it in bulk)

Where WordPress keeps alt text, how to add it properly, and how to fix a whole media library without clicking through it image by image.

What the models get wrong, what a confidence score really means, and where to put your threshold.

A formula that works for product photos, and what to do when you have 40,000 SKUs and no time.

Why a DAM is only as good as its metadata, and how to pre-index a backlog before it ever reaches the system.

The rules that matter, the ones that don't, and the images where the right answer is an empty alt attribute.

The hidden data your photos carry, what it can reveal, and what to strip before you publish — versus what is worth keeping.

Twelve things that still move the needle, and the popular advice you can safely stop following.

What the standards actually are, the eight fields that matter, and why your keywords keep vanishing between tools.

Why most keyword sets fail, what to tag instead, and how to get through a backlog of thousands without losing a month.

How stock search really works, how many keywords to use, and how to get through a batch of 500 without losing your mind.

Quality, cost, privacy and legal exposure — an honest comparison, including where the local model loses.

What Google reads to understand an image, what actually moves rankings, and how to fix a whole catalogue instead of one page.

A practical method for tagging images you already host, without downloading a single file.

What to tag on a property shoot, what AI can and cannot label, and how to process hundreds of listing photos without uploading them anywhere.

What the standard requires, what auditors check, and why passing the automated test is not the same as being usable.